伴随网络经济的发展,网上营销的群体规模正在不断地发展壮大。同时, 这种打破时空限制、方便快捷的新型购物方式己经被许多消费者接受。但是, 在目前的互联网营销中出现了一种奇特的现象:一方面营销网站如雨后春笋数量直线上升;另一方面抱怨在营销网站上的投入没有得到应有回报的人更是为数不少。根据近期的调查显示,目前大多数的营销网站(有人估计这个比率在 With the development of network economy, the group size of online marketing is constantly developing and expanding. At the same time, this new, easy-to-break shopping method that breaks the constraints of time and space has been accepted by many consumers. However, there has been a peculiar phenomenon in the current Internet marketing: on the one hand, the number of marketing websites mushroomed soar; on the other hand, there is a lot of complaints about people who have not paid due contributions to marketing websites. According to recent surveys, most current marketing sites (some estimate this ratio to be at