听说外地人到上海购物,最怕的不是上海人欺生或听不懂沪语,而是到处难寻厕所。 在前不久上海举行的国际工业博览会高级论坛上,一外国专家在台上当着各位贵宾的面大谈洗手间对于商场吸引客流的重要性。说是据国外权威部门调查统计:一家大型商场平均每层楼面如有三套厕所,可留住顾客消费三小时;而没有厕所的商场,顾客只能待半小时。厕所在商场的竞争中竟起着举足轻重的作用,而我们中国商场却往往忽视这个留客赚钱的“招术”。 记得数年前,为了编写上海徐家汇商业区分层次经营的文章,笔者采访了当时开业不久的太平洋百货。台方经理特别向我侃了通他们商场的厕所经每个楼面有一套免费的标准厕所,今后有条件要力争做到 I heard that foreigners to Shanghai shopping, the most afraid is not to deceive the people of Shanghai or Shanghai do not understand the language, but everywhere difficult to find the toilet. In a forum held recently in Shanghai International Industry Fair, a foreign expert on the stage in front of distinguished guests talk about the toilet to attract traffic to the mall importance. According to the survey conducted by authoritative departments abroad, there are three sets of toilets on every floor of a large shopping mall, which can save customers’ spending for three hours. However, there is no toilet in the shopping mall where customers can only stay for half an hour. Toilet in the competition in the mall actually plays a decisive role, and our Chinese shopping are often overlooked this guest to make money “trick.” I remember a few years ago, in order to write the Xujiahui business district Shanghai layered management article, the author interviewed the Pacific Department Store was opened soon. In particular, the manager of the Taipan Kan Kan me through their shopping malls toilets have a set of free standard toilets on each floor, in the future conditions to strive to do