近几年,中国广播电视的发展,尤其是产业化发展的进程呈现出前所未有的速度。从1994年5月上海东方明珠股份有限公司挂牌上市至今,中国广播电视实质性的产业运作已经10个年头。淄博广播电视从1999年以来,用发展才是硬道理的思想统率全局,充分运作广电品牌的无形资产,不断拓宽融资渠 In recent years, the development of China’s radio and television, especially its industrialization, has shown unprecedented speed. Since the listing of Shanghai Oriental Pearl Co., Ltd. in May 1994, the substantive industrial operation of China’s radio and television industry has been for 10 years. Since 1999, Zibo radio and television has taken the idea that development is the absolute principle to control the overall situation, fully operationalized the intangible assets of the brand of broadcasting and television, and continuously broadened the financing channels