我们在企业文化实践过程中认识到,塑造良好的企业形象,必须坚持党的“一个中心、两个基本点”的基本路线,必须坚持长期不懈的努力,做好大量的艰苦细致的工作.从创建企业文化的视角来看,塑造良好的企业形象,主要应当注意以下几方面.1、要立足于塑造良好的企业内部形象.企业形象是企业在社会上站稳脚跟的关键,因此,企业内部形象的塑造,应当着力于提高职工素质,增强职工的自信心和荣誉感.职工是企业的主体,也是企业与社会联系的纽带,企业形象首先应该由该企业职工的形象表现出来.当今, In the process of corporate culture practice, we realized that to create a good corporate image, we must adhere to the party’s “one center, two basic points” basic line, and we must persist in long-term and unremitting efforts to do a lot of hard and meticulous work. From the perspective of creating a corporate culture, to build a good corporate image, we should pay attention to the following aspects: 1. We must establish a good internal image of the company. Corporate image is the key to a firm foothold in the community. Therefore, inside the company The shaping of the image should focus on improving the quality of employees and enhancing employees’ self-confidence and sense of honor. Employees are the main body of the enterprise and the link between the enterprise and the society. The image of the enterprise should first be represented by the image of the company’s employees.