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危机的发生可能导致企业改变现有战略。因此,企业战略管理需要吸收危机管理的理论、方法以增强企业的防御能力。将危机管理融入企业战略管理过程中,增强企业危机意识,从战略高度来规划、实施危机管理,才能保证危机管理的效果得以充分发挥,形成在动态竞争环境中具有危机意识的新的战略管理理念。
The crisis can lead companies to change existing strategies. Therefore, the strategic management of enterprises needs to absorb the theories and methods of crisis management so as to enhance their defensive capabilities. The crisis management into the process of enterprise strategic management, enhance corporate crisis awareness, planning from a strategic level, the implementation of crisis management, can guarantee the effectiveness of crisis management to give full play to the formation of a dynamic competitive environment with a new strategic sense of crisis management philosophy .