20世纪末,电视媒体在网络等新兴媒体的冲击和社会转型的影响下,遭遇了观众分流和公信力下降的现实危机。在新的媒介环境下,电视媒体选择了主动改变自身并积极与新兴媒体展开合作。在此过程中,我国电视新闻在融合和合作中发生了历史性转向,它不仅重新确立了直播日常化的基本理念,还将文本引入了一个相对开放的时空,并表现出“即兴的叙述、超文本的链接方式、运动的结构”等新的特征。 At the end of the 20th century, under the influence of the emerging media such as the Internet and the social transformation, the television media suffered a real crisis of diversion of the audience and declining credibility. In the new media environment, the television media has chosen to take the initiative to change itself and actively cooperate with emerging media. During this process, the historic shift of television news in our country has taken place in the process of integration and cooperation. It not only re-established the basic concept of daily broadcasting, but also introduced the text into a relatively open space-time and showed “impromptu narration , Hypertext links, movement structure ”and other new features.