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一、项目背景近年来,随着电影市场的日益蓬勃,乌鲁木齐市新开张的电影院如雨后春笋般不断出现,影院的硬件设施不断提升以及风格各异的中外影片,持续吸引着众多的消费群体。如何挖掘利用好这一广阔的市
I. Background of the Project In recent years, as the movie market continues to flourish, the newly opened cinema in Urumqi continues to mushroomed. The theater’s hardware facilities are constantly being upgraded and various types of Chinese and foreign films continue to attract a large number of consumer groups. How to tap and make good use of this vast city