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企业对外的表现从三个纬度:品牌、产品和渠道,而竞争量化最公平的标准就是企业产品的市场占有率。从1999年进入客车市场,玉柴动力从零开始,市场占有率节节攀升。2009年,玉柴客车动力市场占有率达到60%。在客车市场,玉柴客车动力保持了绝对垄断的优势,并持续快速领跑。回顾玉柴客车动力的十年发展轨迹,犹如完美的“三级跳”。2000年、2003年和2008年,是玉柴客车动力三级跳的节点,也是中国客车飞跃的节点,中国客车动力发展史的三次转折,玉柴都无一例外的抓住了机会,并创造了佳绩,十年,终铸利剑。
The external performance of enterprises from three latitudes: brand, product and channel, and competition is the most fair standardization of the market share of enterprise products. From 1999 into the passenger car market, Yuchai power from scratch, the market share steadily. In 2009, Yuchai bus power market share of 60%. In the passenger car market, Yuchai Passenger Vehicle maintained the absolute monopoly power and continued its rapid lead. Looking back ten years of Yuchai bus power development trajectory, as if the perfect “triple jump ”. In 2000, 2003 and 2008, it was the node of Yuchai Passenger Power Trip and also the node of Chinese bus leap and the three turning points in the history of Chinese passenger car power development. Yuchai, without exception, seized the opportunity and created A success, ten years, the final sword.