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独特的企业文化是企业核心竞争力的重要组成部分,企业最终的竞争将是文化的竞争。目前,石油企业面临的外部环境和生存发展条件均发生了深刻变化,创建与社会主义市场经济相适应的,具有鲜明行业特点和企业个性的新型企业文化,已成为提高企业核心竞争力,求得企业持续稳定发展的当务之急。华北油田通信公司十余年来注重企业文化建设,有效地发挥企业文化的作用,开创了公司创新发展的新局面。
Unique corporate culture is an important part of the core competitiveness of enterprises, the ultimate competition of enterprises will be cultural competition. At present, the external environment and the conditions for the survival and development facing oil enterprises have undergone profound changes. The establishment of a new corporate culture that is compatible with the socialist market economy and has distinctive characteristics of the industry and the personality of the enterprise has become the key to enhancing the core competitiveness of enterprises. The urgent task of sustainable and stable development of enterprises. For more than ten years, Huabei Oilfield Communication Company has paid attention to the construction of corporate culture, effectively played the role of corporate culture, and created a new situation in the company’s innovation and development.