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新郑农机修造厂原来是一个连年亏损靠国家补贴过日子的企业。改革、开放、搞活以后,随着企业自主权的扩大,要求企业独立经营,自负盈亏,同时市场迅速发展变化。改革的大潮中,一个企业如何适应新的经营环境,在激烈的市场竞争中生存和发展,是企业面临的重大课题。面对这种现实,厂领导走向社会,调查了解市场行情,收集信息,请专家、学者咨询,进行分析论证。逐步认识到,不断发展变化的市场,既给企业带来了困难,也给企业带来了许多新的投资机遇,为了保证企业的生存和发展,必须坚持改革的方向,开扩视野,在多变、多样的各种市场中积极开拓新的投资场所。认识明确后,厂领导果断做出实施多角化经营策略的决策,促进了企业发展。
The Xinzheng Agricultural Machinery Factory originally turned out to be a company that has suffered from losses for many years due to state subsidies. After reforms, opening up, and invigoration, with the expansion of the autonomy of enterprises, enterprises are required to operate independently and to assume responsibility for their own profits and losses, and at the same time, the market is rapidly developing and changing. In the tide of reforms, how an enterprise adapts to a new business environment and survives and develops in the fierce market competition is a major issue facing the company. In the face of this reality, factory leaders have come to the society to investigate and understand market conditions and collect information. They are invited by experts and scholars to conduct analysis and verification. Gradually realized that the continuous development of a changing market not only brings difficulties to the company, but also brings many new investment opportunities to the company. To ensure the survival and development of the company, we must adhere to the direction of reform, expand the horizon, and Changing and diversifying markets actively explore new investment sites. After a clear understanding, the factory leadership made a decisive decision to implement a diversified business strategy and promoted the development of the company.