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一、符合企业战略目标原则 企业战略目标是企业整体经营战略的核心,是企业面对市场环境和自身条件寻求发展的结合点,是企业战略管理的灵魂。企业的战略目标决定着企业的行动方向,也在很大程度上影响企业的投资战略和具体和项目投资决策。 社会经济的发展促使企业制订战略目标和实施战略管理: (1)企业的规模日益膨胀,大企业向集团化发展,动作的资本越来越大,
First, in line with the principle of corporate strategic objectives Strategic goal of the enterprise is the core of the overall business strategy is the face of the enterprise market conditions and their own conditions for the development of the combination of point is the soul of strategic management. The strategic goals of the company determine the direction of the business, but also to a large extent affect the company's investment strategy and project-specific investment decisions. The development of social economy urges enterprises to set strategic goals and implement strategic management: (1) As the scale of an enterprise expands day by day and large enterprises develop toward a collectivization, the capital of the action increases.