新杂志如何赚钱,靠发行还是靠广告,可能只有以下选择；一是等待,用时间来积累市场的认同,包括内容与广告的认同。二是以发行搭建广告平台,以内容锁定广告投资者。实际上,杂志商都知道,发行只是一种把控终端的行为,短时间内难以赚钱。而广告则是赚钱的通路, 可广告需要各种营销手段的配合才能形成,比如发行与内容之间的基 The new magazine how to make money, by issuing or by advertising, may only have the following options; First, wait, use time to accumulate market recognition, including content and advertising recognition. The second is to issue advertising platform to build advertising content to lock the investors. In fact, magazines know that distribution is just a way to control the terminal, making it hard to make money in a short period of time. The advertising is the path to making money, advertising can require a variety of marketing tools with the formation, such as distribution and content of the base