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服务大众、引导舆论、取信于民是大众媒体安身立命之本。近年来,虚假新闻、有偿报道、广告欺诈、低俗之风以及新闻从业人员道德水准滑坡等,导致了新闻媒体公信力急剧下降,陷入了信任危机。这不但影响了媒体自身的健康发展,更削弱了媒体在推动经济、政治、社会发展
Serve the public, guide public opinion, win the trust of the people is the mass media, the foundation of life. In recent years, false news, paid reports, advertisement fraud, vulgar style and moral hazard of news practitioners have led to a sharp decline in the credibility of the news media and a crisis of confidence. This not only affected the media’s own sound development but also weakened the media’s efforts in promoting economic, political and social development