[目的]评价健康生活启动活动对提高居民健康生活方式知识、态度和行为的效果。[方法]启动仪式现场对120名居民,启动后2周对202名居民和30名领取礼包者问卷调查分析。[结果]启动仪式前后,居民对平衡膳食、不吸烟、不或少量饮酒的认知,不健康生活方式与心脏病、中风、高血压等疾病的认知、能量收支平衡、膳食结构平衡、“日行一万步”含义、平衡膳食、合理活动预防慢性病的认知上有差异。[结论]启动仪式对提高居民健康生活方式行动效果明显,但需落实长效措施。 [Objective] To evaluate the effect of healthy life start-up on improving knowledge, attitude and behavior of healthy lifestyles. [Method] The questionnaire survey of 120 residents and 202 residents and 30 package recipients at the ceremony was conducted at the ceremony. [Results] Before and after the ceremony, residents’ cognition of balanced diet, non-smoking and no or small amount of drinking, unhealthy life style and cognition of diseases such as heart disease, stroke and hypertension, balance of energy budget, balance of dietary structure, The meaning of “walking 10,000 steps”, balanced diet, reasonable activities to prevent chronic diseases cognitive differences. [Conclusion] The launching ceremony has obvious effect on improving residents’ healthy lifestyle, but long-term measures need to be implemented.