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也许,这一切都是命运的安排,十几年前,当他离开机电公司的业务员位置加入下岗职工的行列时,他没有想到今后的人生之路会走出个什么结果来,可十多年后,当他登上全省模范个体工商户的领奖台时,他已是拥有两家专营化妆品批发门点,雇用23名下岗职工和待业青年的私营企业家。他,曹晓民,这个原本名不见经传的小人物,随同他所经营的化妆品事业的兴旺发达,一下子成为昌图县远近闻名的老板。1985年,曹晓民高中毕业后,被分配到昌图县物资局所属的机电公司做业务员。随着市场经济的发展,原本靠计划经济维持的机电公司每况愈下,陷入了濒临破产的境地,已经成为业务骨干的曹晓民不得不离开他心爱的岗位。他开过食杂店,做过冰果店的生意,还倒腾过服装,做过小食品的批发。在实践中,他逐步认识到,小打小闹,终究难成大业,要想在市场竞争中站稳脚跟,必须选择一个具有强大生命力的行业。通过大量的市场调查后,他发现随着生活水平的提高,人们越来越多地追求生活的美,化妆品这个新兴行业正在悄然兴起。然而,在经济相对比较落后却拥有百万人口的农业大县——昌图却没有几家很有规模的化妆品专营商店。于是,他便把目光盯在化妆品上。
Perhaps, all this is the fate of the arrangement, a dozen years ago, when he left the position of the company’s salesman to join the ranks of laid-off workers, he did not think the road to life in the future will come out any result, more than a decade Later, when he boarded the podium of the model individual industrial and commercial households in the province, he was the owner of two privately owned cosmetic wholesale outlets and 23 laid-off workers and unemployed young private entrepreneurs. He, Cao Xiaomin, this little-known little man, along with the prosperity of the cosmetics business he was operating in, suddenly became well-known owner of Changtu County. In 1985, after graduating from high school, Cao Xiaomin was assigned as a clerk to the electromechanical company affiliated to Changtu County Materials Bureau. With the development of the market economy, the electromechanical companies originally maintained by the planned economy are deteriorating and have been put on the verge of bankruptcy. Cao Xiaomin, who has become the backbone of the business, has to leave his beloved post. He opened a grocery store, made the ice fruit shop business, but also over the clothing, made a small food wholesale. In practice, he gradually realized that slaughtering can not succeed after all. If we want to gain a foothold in market competition, we must choose an industry with strong vitality. After a lot of market research, he found that with the improvement of living standards, people are increasingly pursuing the beauty of life. The emerging industry of cosmetics is quietly rising. However, in the relatively economically backward agricultural county with a population of one million, Changtu does not have several large-scale cosmetics franchise stores. So he stared at the cosmetics.