众所周知,作者是出版企业持续发展的核心资源,谁拥有了优秀的、强大的作者资源,谁就有了占领市场的法宝。正如著名出版家小赫伯特.S.贝利在《图书出版的艺术和科学》中说:“出版社的活动深受一群才华横溢的作者所影响,他们被看做是出版社的力量和源泉。”但现实情况是,大型出版 As we all know, the author is the core resource for the sustainable development of publishing enterprises. Whoever has the excellent and powerful author resources has the magic weapon to occupy the market. As famous publisher Little Herbert S. Bailey said in “The Art and Science of Book Publishing,” the press’s activities are influenced by a group of talented authors who are seen as the power and source of publishing houses "But the reality is that large-scale publishing