任何一种新闻样式都离不开导语。虽然导语只是开头的一两句或一段话,但它把整条新闻的中心内容提纲挈领地概括出来了,起到了统领全篇、引人入胜的作用。作为新闻体系中的后起之秀的电视新闻,毫无疑问也必须具备导语。然而,人们重视的往往只是电视新闻中文字稿导语的写作,而对于摆在电视新闻前面的一个或一组画面是否具有导语性质,则很少有人从理论上加以探讨,在工作中也常常被忽略。那末,电视新闻有没有画面导语呢?我认为是有的。电视新闻是多种传播符号组成的,声画结合、视听兼备是它独具特点而自立于新闻 Any kind of news style is inseparable from the lead language. Although the introductory sentence is only the beginning of a sentence or two, it summarizes the outline of the central contents of the whole story and serves as a guide to the whole chapter and its fascinating effect. Television news, as a rising star in the news system, no doubt has to have lead. However, what people often attach importance to is only the writing of the lead-in words in television news. However, whether or not the one or a group of pictures placed in front of the television news is of an introductory nature, few are theoretically discussed and frequently used in work ignore. So, there is no screen TV news lead it? I think there is. TV news is composed of a variety of communication symbols, sound and picture combination, audio-visual is its unique features and independent of the news