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经过将近十年的发展,我国在数字技术方面不断探索与实践,数字技术与文化融合的程度日益加深,以数字技术推动的文化内容创新获得了长足发展,新形态新业态竞相涌现。中国文化产业的原创比例已发生根本性变革,获得了大幅提升。当前,我国在“互联网+”背景下,出现了一批文创新形态、新业态,它们以现代数字技术和移动互联网为核心支撑的文化形式,所具有的技术密集、知识密集、附加值高等特性,体现出数字技术对传统文化行业与形式的升级与创造。
After nearly a decade of development, China has continuously explored and practiced in terms of digital technologies. The degree of digital technology and cultural integration has deepened. The innovation of cultural contents driven by digital technologies has made great strides, and new forms and new formats have emerged competing. The original proportion of the Chinese culture industry has undergone fundamental changes and has been greatly enhanced. At present, under the background of “Internet + ”, a batch of cultural and innovative forms and new formats have emerged in our country. They are cultural forms supported by modern digital technologies and the mobile Internet. They are technology-intensive, knowledge-intensive and have high added value Characteristics, reflecting the digital technology to upgrade and create the traditional cultural industries and forms.