本文节选自《管理呼唤辩证法——一个总经理的管理手记》。该书是我刊策划、组织的“名人财富丛书”中的一种。作者系杜康酒业股份有限公司总经理范冠超先生。范先生数十年浸淫于企业经营管理第一线,实战经验十分丰富。更为难得的是,他有将自己的感悟随手记下来的良好习惯,天长日久便积累成一部厚重而又弥足珍贵的实战管理著作。这部书绝不同于学院派的中规中矩之作,而是一部充满真知灼见和“烟火味”的管理智慧之书。 This article is an excerpt from “Management Calls for Dialectics - A General Manager’s Management Notes.” This book is one of the “Celebrity Wealth Books” that we published and organized. The author is Mr. Fan Guanchao, general manager of Dukang Liquor Co., Ltd. Mr. Fan has been immersed in the forefront of corporate management for decades and his practical experience is very rich. What is even more rare is that he has a good habit of taking down his feelings and writing them down. As time goes by, he has accumulated into a thick and precious practical combat management book. This book is definitely different from the academic school of law, but it is a book of management wisdom full of insights and “smoke”.