一无论人们是否觉察到,文化创意都已经渗入我们日常生活的肌理之中。钥匙环、瓷杯、筷子、衣物、鞋袜、数码产品等等都可能染上了创意的印迹,更不用说好莱坞的影片,伦敦西区的戏剧,巴黎或米兰时尚界的霓裳羽衣。如果说“科学技术是第一生产力”是工业时代的铁律的话,那么它在当今世界则需要吸纳来自文化创意的能量。理查德·佛罗里达认为,创意正在成为 Whether or not people perceive it, cultural ideas have infiltrated the texture of our daily lives. Keyrings, porcelain cups, chopsticks, clothes, shoes and socks, digital gadgets and more can all emboss creative impressions, not to mention Hollywood films, London’s West End plays, Paris or Milan fashion glitters. If we say that science and technology are primary productive forces are the iron laws of the industrial age, then in today’s world it needs to absorb energy from cultural creativity. Richard Florida believes that creativity is becoming