文化经济一体化是２１世纪的发展趋势和新的经济增长点，随着知识经济时代的到来，文化作为重要生产资料和战略资本，在企业经济构成中所占的比重越来越大，目前西方发达国家企业的文化资产一般要占资产总额的５０％～７０％。９０年代以来，国际大公司的投资策略，显露出... Cultural and economic integration is the development trend in the 21st century and a new point of economic growth. With the advent of the era of knowledge economy, as an important means of production and strategic capital, culture has become an increasingly important part of the economic composition of enterprises. At present, The cultural assets of enterprises in developed countries generally account for 50% to 70% of the total assets. Since the 1990s, the investment strategy of large international companies has revealed that ...