所谓电子商务,乃电子(E)与商务(B),缺一不可。 汽车企业最终目的是要把车卖出去把钱赚回来,获得令人满意的“B”成果。 但不知为什么,有少数汽车企业热衷于“E”却忘记了“B”,所谓电子商务缺乏“商”味儿,搞了几年下来,花了大钱堆起来的硬件、软件和人才,所起的主要作用竟然是在企业内繁不胜繁、人们懒得看的纸媒公文之外更为繁琐、人们更懒得看的电子版。当然它还有另外一个作用:来了领导或记者, The so-called e-commerce, but electronic (E) and business (B), are indispensable. The ultimate goal of the car company is to sell the car to make money back, get satisfactory “B” results. But I do not know why, a small number of auto companies keen on the “E” but forgot the “B”, the so-called lack of e-commerce “business” taste, engage in a few years down, spent a lot of money pile up the hardware, software and personnel The main function turned out to be numerous and complicated in the enterprise, people are too lazy to read the paper media more cumbersome, more people are too lazy to read the electronic version. Of course, it still has another role: to the leaders or reporters,