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中国动画面临许多的伦理问题。动画片不仅在绝大部分中国人眼中依然被归为小孩子看的,是娱乐小孩的作品,甚至近几年儿童因为模仿动画片中的情节伤害同伴的案例频频发生。由此可见在我国的动画创作中加入道德伦理把关的必要和紧迫性。在动画设计的过程里,不仅仅要改变一些画面上有暴力的或误导性的表现形式,更应该深入整个设计结构,考虑表达方式对观众心理和行为的影响,顾及不同年龄阶层的不同需求,才创制出优质有价值的国产动画。
Chinese animation faces many ethical issues. Animation is not only viewed as a child in the eyes of most Chinese, but also as an entertainment child’s work. Even in recent years, cases of children hurting their companions due to imitation of animated cartoons have been frequent occurrences. Thus we can see the necessity and urgency of putting morality and ethics in our animation creation. In the process of animation design, we should not only change the violent or misleading expressions on some pictures, but also go deep into the entire design structure, considering the influence of expression on the audience’s psychology and behavior, taking into account the different needs of different age groups, Only create high quality valuable domestic animation.