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世界营销必读书《想大才能做大》的出版对全国从事营销工作的人无疑是一件令人兴奋的事。这是一本与《成功如此简单》、《思考致富》、《态度决定一切》、《巴比伦最富有的人》齐名的财富励志名著,近日由海峡文艺出版社黄金屋书系强力推出。本书是在全球被誉为思维营销大师的大卫·舒尔茨的最主要代表作,长期被网络营销人员、保险公司人员和公司培训经理作为工具书和培训教材使用,在许多500强大公司中,这本书是人手一册的读本。在此书出版的半个月内,尽管在非典期间,销售量也快速超过五万册。美国安利公司中国分公司和国内的几家保险公司已经向员工强力推荐此书,作为员工教育的必读书。在全世界,已经有至少3000万人通过阅读此书提高了自己或公司的效率和生活水准。《想大才能做大》自出版以来一直被认为是一本提供方法的工具书,全书把具体的营销方法和思维方式的提高结合的天衣无缝,丝毫没有空
The publication of the must-read book for the world's marketing, “Think Big and Big,” is undoubtedly an exciting thing for people who are engaged in marketing work all over the country. This is a well-known wealth motivational masterpiece that is synonymous with “success is so simple,” “thinking and getting rich,” “attitude is everything,” and “the richest man in Babylon.” Recently, it was launched by The Golden House Books of the Straits Literature and Art Publishing House. This book is the world's leading masterpiece of thinking David D. Schultz master of marketing, long been network marketing staff, insurance company staff and company training manager as a reference book and training materials used in many of the 500 powerful companies This book is a manpower book reader. Within half a month of the publication of this book, sales surged in excess of 50,000 copies despite the SARS period. Amway China Branch of the United States and several domestic insurance companies have strongly recommended this book to staff, as a must for staff education. At least 30 million people around the world have read books to improve their own or company's efficiency and standard of living. Since publishing, it has always been considered as a tool for providing methodologies. The book combines specific marketing methods and ways of thinking to be seamless and seamless