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瞄准新兴业态设专业是高职教育的一大特点。近年来,由于会展业具有很强的社会经济渗透性和产业关联性,对带动地方经济发展、提升区域经济竞争力作用明显,各地政府对会展业的重视程度不断加强,社会对会展人才的需求与日俱增。因此,我国会展高职教育应运而生,迅速成为我国会展教育的主体。据统计,2004—2008年,全国设有会展专业的高校由27所(其中高职24所)猛增至123所(其中高职97所),招收会展专业学生由1966人(其中高职1828人)猛增至7176人(其中高职高专5838人)。事实也证明,
Targeting the emerging industry to set up a major is a major feature of higher vocational education. In recent years, due to the strong socioeconomic permeability and industrial relevance of exhibition industry, the role played by local governments in promoting the development of local economy and enhancing the competitiveness of regional economy is obvious. Local governments attach more importance to exhibition industry and the demand for exhibition talents Growing. Therefore, China’s MICE Higher Education came into being, quickly become the mainstay of MICE education. According to statistics, from 2004 to 2008, colleges and universities equipped with convention and exhibition majors in the country have risen to 123 (including 97 in higher vocational schools) from 27 (including 24 in higher vocational schools) People) soared to 7,176 people (of which 5838 vocational colleges). Facts have proved that,