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在信息时代里,人们已不再笃信“好酒不怕巷子深”的经营理念,“王婆卖瓜”倒成了人们深信不疑的时髦做法。耗费大量人力物力建好一个网站而无人问津,当然是一件十分头疼的事。要想使您的网站家喻户晓,能吸引众多的访问者,就必须下大力气去推广。据CNNIC2000年1月的统计报告显示:目前,搜索引擎已成为继E-mail之后最受欢迎的Internet服务(在Internet服务领域中,其受中率为50.4％)。特别是在国内用户得知新网站的途径中,搜索引擎占到69％,高居其他途径之首。对于网络状况更加发达的国外用户来说,搜索引擎更是占到85％。由此可见,搜索引擎加注已成为企业推广网站、进行网上营销活动的重要方式。
In the information age, people no longer believed deeply in the management concept of “wine is not afraid of the alley”. Spending a lot of manpower and resources to build a website without anyone’s interest, of course, is a very headache. If you want to make your site a household name, can attract a large number of visitors, we must make great efforts to promote. According to CNNIC’s January 2000 statistical report, search engines have become the most popular Internet service after E-mail (currently 50.4% of Internet services). In particular, search engines accounted for 69% of the way domestic users learned of new websites, ranking first among other sources. For the more developed network of overseas users, the search engine is accounted for 85%. Thus, search engine annotation has become an important way for enterprises to promote websites and conduct online marketing activities.