论文部分内容阅读
企业由封闭型向开放型转变,由单纯的生产型向生产经营型转变,这是目前我国企业改革的一个重要内容。生产经营型企业的一个显著特点是:整个企业的经营活动都以市场为起点,把满足市场需求作为企业经营的根本目的,企业不仅要考虑当前生产经营,还要考虑企业的中长期发展。因此,企业在加强各个管理机构时,要着重加强它的预测职能。这样一来,就给企业的科技档案工作增加了新的内容,市场信息档案就应运而生了。一、市场调查、市场预测和市场信息档案的关系市场调查和市场预测与市场信息档案有着
Enterprises from the closed to the open type of transformation, from a simple production-oriented production and management changes, this is an important part of China’s corporate reform. A notable feature of a production-operating enterprise is that the entire company’s business activities use the market as a starting point, and meeting the market demand as the fundamental purpose of the company’s operations. Enterprises must not only consider the current production and management, but also consider the medium and long-term development of the company. Therefore, companies should strengthen their forecasting functions when strengthening various management agencies. As a result, new information was added to the company’s scientific and technological archives, and market information files came into being. I. Market research, market forecasting, and the relationship of market information files Market research and market forecasting and market information files