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网络媒体的出现给传播领域带来了全方位的、深刻的变革。这种开放的网络公共空间,赋予了网络新闻发展的空间,影响了接收网络新闻的受众。由于科技进步、更新换代,网络新闻在编辑的过程中受到了新的内容与形式的影响,特别是当前受众的多元需求的发展下,准确把握网络新闻编辑与受众需求的关系,才能做好网络新闻的编辑工作。本文首先阐述了当前网络新闻的编辑思路发展情况,引出其受众的多元需求应当得到满足的现状,然后对于这些需求进行了罗列与分析。
The emergence of online media has brought a full range of profound changes in the field of communication. This open network of public space, given the news of the network space for development, affecting the receiving network news audience. Due to the progress of science and technology, the internet news has been influenced by the new content and form in the process of editing. Especially under the development of the diverse needs of the current audience, the accurate understanding of the relationship between the network news editor and the needs of the audience can make the network News editing. This article first elaborates the development of current editorial ideas of the network news, leads to the current situation that the diverse needs of its audience should be satisfied, and then lists and analyzes these needs.