新媒体写作在当下的繁荣和蓬勃引发我们对其投入应有的关注,它与传统媒体写作的存在是相对而互有关联的:历史性地承接着传统媒体写作,同时却也超越于传统媒体写作。至于新媒体写作究竟是文学的集体盛宴呢?还是仅仅只是一场华丽的虚幻?或者兼而有之。从新媒体写作活动的新构成中的三个要素:作者、作品和读者的分析,不难见出新媒体写作的变化,基于这样的变化,从创作主体和作品精神情调的审美视角来看,新媒体写作具有大众性和平民性;从作者和读者二元关系的审美视角来看,新媒体写作具有互动性和交互性。 The current prosperity and flourishing of new media writing has caused us to pay due attention to it. It is relative and interrelated with the existence of traditional media writing. It historically follows the traditional media writing and at the same time transcends the traditional media writing. As for the new media writing literary collective feast it or just just a magnificent illusion? Or both. From the analysis of the author, works and readers, it is not difficult to see the change of new media writing. Based on such changes, from the aesthetic point of view of the main body of creation and the mood of works, new Media writing has the characteristics of mass and common people. From the aesthetic point of view of the binary relationship between author and reader, new media writing is interactive and interactive.