有关资料显示,“全国只有1%的电视台开办了农村栏目,其中省级电视台中有三分之一没有开设农村栏目,近20%的地市级电视台没有一个农村栏目”。①诚然,没有农村栏目,并不能简单地理解为电视媒体就没有进行三农题材的报道。事实上,无论是央视的《新闻联 Relevant data show that “only 1% of the country’s television stations run rural sections, of which one-third of provincial-level television stations do not have rural sections, and nearly 20% do not have a rural-level television station.” ① It is true that there is no rural section and can not simply be understood as a television media that has not reported on agriculture, rural areas and farmers. In fact, both CCTV’s “News couplets.”