坊间流传一句俗语:半夜出门三种人,妓女嫖客广告人。把广告人和妓女嫖客相提并论,虽然刻薄,但多少有些缘由吧。我想,如果我所处的这个圈子真的已经浑浊不堪,声名狼藉的话,我本人也绝对脱离不了干系。当整个大环境充满污秽和混乱时,谁敢拍胸脯说自己绝对自律,一尘不染?不管你是规范严谨的国际4A,还是钻营取巧的本土作坊,都是广告生态链中的一环。“混沌”理论中,北京的蝴蝶拍一下翅膀就能引发加勒比海的飓风,何况我们近在咫尺。所以,如果说到广告圈周围的市场环境正不断被破坏和恶化的话,我首先得承认我自己正是肇事者 Spread a common saying among children: go out at midnight three people, prostitutes clients advertising. The advertisers and prostitutes clients par, although harsh, but there are some reasons for it. I think if I am in this circle is really already muddled, notorious words, I absolutely can not be divorced from. When the whole environment is full of pollution and confusion, who would brave breast self-discipline, spotless? Whether you are a normative international 4A, or home-based business ingenuity, are part of the ecological chain of advertising. In the “chaos” theory, beating the butterflies of Beijing can trigger a hurricane in the Caribbean, not to mention we are at hand. So if I say that the market environment around the advertising circle is constantly being damaged and deteriorating, let me first admit that I am the perpetrator