近日,笔者到某名牌电视机维修中心更换了一个电源插头,没想到回家装上后却发现漏电不能使用。这看起来是一件小事情,但这个电视机的品牌却在笔者心中打了折扣。从市场和管理的观点分析,这种售后服务的确暴露出了名牌企业的某些漏洞。首先,这种电源插头因为不是专门为这种品牌的电视机配套的产品,而是为所谓“方便”消费者从外面买进来的。电源插头漏电,本身不是产品不合格造成的,而是名牌产品在选择配套产品方面的随意性所导致的。其次,将非专业配套的电源插头按名牌产品的零件转手加价卖给顾客,虽然钱数不多,却使名牌产品的售后服务带有了明显的盈利色彩。这不但侵害了消费者的利益,也有悖于 Recently, I went to a brand-name TV service center to replace a power plug, did not expect to find the home but found that leakage can not be used. This may seem like a trivial matter, but the brand of this TV sets a discount in the author’s mind. From the market and management point of view, this service does expose some of the loopholes in the brand-name enterprises. First of all, this power plug is bought out of the box for so-called “convenience” consumers because it is not a product specifically for this brand of television set. Power plug leakage, itself is not caused by product failure, but the brand-name products in the choice of supporting products caused by the randomness. Second, the non-professional supporting the power plug by brand-name product parts sold increase to sell to customers, although the small amount of money, but the brand-name products with obvious after-sales service profitable color. This not only hurts the interests of consumers, but also contrary to