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17年前,达能“天价”收购了中国饮料品牌乐百氏。17年后,乐百氏又回到了本土企业手中。乐百氏又一次“被卖掉”。2016年岁末,达能(中国)食品饮料有限公司确认已将乐百氏品牌及6家位于广州、北京、天津、成都、重庆和中山的乐百氏工厂整体出售给盈投控股有限公司。时光倒回到2000年3月,彼时,达能收购了乐百氏92%的股权。“为在中国市场建立强健、可持续发展的业务模式,达能调整了在中国市场的饮用水业务发展战略,
17 years ago, Danone’s ”Avalanche“ acquired the Chinese beverage brand Robust. After 17 years, Robust returned to the hands of local companies. Robust once again ”sold“. At the end of 2016, Danone (China) Food & Beverage Co., Ltd. confirmed that it had sold the Robust brand and six Robust factories in Guangzhou, Beijing, Tianjin, Chengdu, Chongqing and Zhongshan to Yingtou Holdings Limited. The time went back to March 2000 when Danone bought 92% of Robust. ”To establish a robust and sustainable business model in the Chinese market, Danone has adjusted its drinking water business development strategy in the Chinese market.