“亲和力”是能让别人感到亲切和放松的一种气质与魅力。广播节目主持人的亲和力通常包含三个方面:一是对听众的态度要亲近,即主持人语言语态、与听众交流中自然流淌出来的真诚及对听众的尊重;二是对听众传播的信息可信赖,即主持人 “Affinity ” is a temperament and charm that makes others feel warm and relaxed. Radio host affinity usually contains three aspects: First, the attitude of the audience to be close, that host language tone, with the audience naturally flowing out of the sincere and respect for the audience; the second is the spread of information to the audience Trusted, that is the host