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设计说明:电视栏目标志的设计是电视栏目包装的重要组成部分,相对于常规平面媒体的标志设计,电视栏目的标志设计在标识组合,质感设计上可以有更多样的变化。阳光生活栏目利用了连笔字的效果将阳光生活几个字联系在一起,在形式上用笔画减省和局部替换的效果将圆形圆融到文字中去,增加了标志的形式变化;同时在颜色上用了相对冷静了蓝色作为主体色,用活力朝气的玫红色和黄色作为补充色,体现生活的多姿多彩。阳光生活在实际应用中增加了更多的质感,动感十足。
Design Description: The design of the TV column logo is an important part of the TV column packaging. Compared with the design of the conventional graphic media, the logo design of the TV column can have more variety in the logo combination and the texture design. The sunshine life section uses the effect of even the pen characters to relate a few words in sunshine life, and uses the effect of stroke reduction and partial replacement in the form to round the circle into the characters, thereby increasing the change of the form of the sign; meanwhile, Used in the color is relatively calm blue as the main color, vibrant vitality rose red and yellow as a complementary color, reflecting the colorful life. Sunshine life in the practical application of an increase of more texture, full of movement.