承蒙老总的错爱,走马上任就职于营销部经理,已和十几位弟兄并肩战斗200多个日日夜夜,从零开始,市场一天天拓展膨大,有成功的喜悦,也有失败的苦楚,然而更多的是有感于自己扮演着各种各样的角色。助动器通过招聘走到一起来的营销员,成分复杂,心态不一,如何使一盘散沙迅速凝结,成为一个富有战斗力的整体?我求助于毛泽东发动群众的方法,即“抓两头、带中间”。任何有群众的地方,大致都有比较积极的、中间状态和比较落后的三部分人。怎样抓两头呢?经过一个星期的业务培训,我开始布置第一天的工作任务:每位营销员分头分片拜访8家经销商,同时收集有关市场情报。第二天一早听取工作汇报,可别小看这种 Thanks to the boss’s mistakes, he took office as the manager of the marketing department. He has battled with more than a dozen brethren for more than 200 days and nights. Starting from scratch, the market expands and expands day by day. He has the joy of success and the pain of failure. Most of them felt that they played various roles. The marketers who come together through the recruitment of recruiters have complex ingredients and different mentalities. How can they quickly defuse a pack of scattered sand and become a combat-rich entity? I turned to Mao Zedong to mobilize the masses. ". Wherever there are people, there are generally more active, intermediate, and relatively backward people. How to catch two? After a week of business training, I began to lay out the tasks for the first day: Each salesperson segmented and visited 8 distributors and collected relevant market intelligence. Listen to work reports the next morning, but don’t underestimate this