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随着广播电视事业的发展,广播电视声像资料在广播电视宣传中的优势与作用日益突出。如何科学管理声像资料,进而有效地开发利用,为社会提供服务,提升利用层次,实现功能延伸,这是广播电视资料工作急待解决的重要问题,也是需要认真研究的重大课题。一、广播电视资料开发利用与功能增值作为一种基于音频与视频技术的记录性资料,广播电视声像资料与文字资料相比,在开发利用方面,更有增值功能。这是由
With the development of the radio and television industry, the advantages and the role of radio and television audio and video materials in the promotion of radio and television have become increasingly prominent. How to scientifically manage audiovisual materials, then develop and utilize them effectively, provide services for the society, upgrade and utilize levels and extend functions is an important issue urgently needed to be solved in radio and television information work, and also an important issue that needs to be seriously studied. First, the development and utilization of radio and television data and value-added functions As a record based on audio and video technology information, radio and television audio and video data and text data compared to the development and utilization, more value-added features. This is by