第一,联合发展。各家电视台单打独斗是很危险的,建议大家联合起来,按现代企业机制共同打造形成几个具有一定规模的内容集成平台与视频传播平台,整合各自的优势内容和运营人才。当然,这需要打破本位主义,放下各自背后的电视台当前激烈竞争的敌意。第二,立体传播。广播电视拥有有线、地面、卫星等多种传播手段,面对互联网的挑战,应充分利用自身的渠道优势,整合上述多种传播渠道与互联网一起形成立体传播。有线电视网 First, joint development. It is very dangerous for TV stations to go it alone, and it is suggested that we unite to form several content integration platforms and video distribution platforms with a certain scale according to modern enterprise mechanisms, and integrate their respective superior contents and operational talents. Of course, this requires breaking the egalitarianism and putting down the current fierce hostility of the television stations behind each other. Second, three-dimensional communication. Radio and television have a variety of means of communication, such as cable, terrestrial and satellite. In the face of the Internet challenge, it should make full use of its own channel advantages and integrate the various channels of communication with the Internet to form a three-dimensional communication. Cable network