近日,中国旅游研究院、携程旅行网发布《消费升级、赢得尊重2016上半年中国出境旅游者报告》。报告显示,虽然上半年中国出境游的增长速度放缓,但量变在向质变转化,中国旅游者进入了“消费升级”的阶段:当城市的中、高收入阶层在国内的生活质量提升之后,他们希望去全世界享受“更好”的服务,为个人与家庭获得更多“幸福感”。因此,他们在航班、酒店、餐饮、行程上不断升级,增加支出以购买更优质的旅游产品,而不再是 Recently, China Tourism Academy, Ctrip released “consumer escalation, won the first half of 2016 China Outbound tourists report.” The report shows that while the growth rate of outbound travel in China has slowed down in the first half of the year, the quantitative change has transformed into a qualitative change. Chinese tourists have entered a stage of “consumer upgrading.” When the urban middle and high-income urbanites improve their quality of life in China Then they hope to enjoy “better” services throughout the world and more “happiness” for individuals and families. As a result, they are escalating on flights, hotels, restaurants, itineraries and spending more to buy better-quality travel products than to