随着科学技术的不断发展和进步,移动电子商务应运而生,而旅游行业发展中对游动电子商业的使用还处在尝试和摸索阶段,二者的协调发展形成了潜力较大的市场,并且会带来一场较大的旅游革命。本文主要对移动电子商业在旅游行业中的运用进行分析,并提出相应的改进措施,从而为实现我国旅游产业的可持续发展保驾护航。 With the continuous development and progress of science and technology, mobile e-commerce came into being, and the use of mobile e-commerce in the development of the tourism industry is still at an attempt and exploration stage. The coordinated development of the two forms a market with great potential, And will lead to a larger tourism revolution. This paper mainly analyzes the application of mobile electronic commerce in the tourism industry and puts forward some corresponding improvement measures so as to ensure the sustainable development of China’s tourism industry.