根据新浪微博的社交性质,众筹模式和余额宝模式比较适合新浪金融。目前组织众筹活动基本都要靠社交媒体或者社交应用来传播,新浪微博具有优势,而余额宝模式已成为互联网金融的标配,也为新浪微博提供了参考模式。 According to the social nature of Sina Weibo, Crowdfunding Mode and Yuen Po mode are more suitable for Sina Finance. At present, the crowdfunding activities of organizations mainly rely on social media or social applications to spread. Sina Weibo has the advantage. The balance treasure model has become the standard of Internet finance and also provides a reference model for Sina Weibo.