完善的地方政府公信力评价体系是衡量政府公信力,提升地方政府公信力的必要条件。本文论文从地方政府行政能力和公众对地方政府行政行为的认可度两个方面出发,对地方政府公信力影响因素进行分析,并基于虚拟媒介环境对影响因素进行重构,进而得到较为完整的地方政府公信力评价体系。 A sound local government credibility evaluation system is a measure of the government credibility and enhance the credibility of local government necessary conditions. This dissertation analyzes the influential factors of the credibility of local government from two aspects: the administrative capacity of local government and the public’s recognition of the administrative behavior of local government. Based on the virtual media environment, the paper refactors the influencing factors and obtains a more complete local government Credibility evaluation system.