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1月份都有哪些新观点从2015年2月开始,本微信公众号将在每月第一周的周五,给大家奉上学界、业界的最新观点,敬请关注。新媒体产品成功的关键魏玉山(中国新闻出版研究院院长):媒体产品是融合发展的果实,是融合发展成功与否的重要标志。融合不是目的而是手段,传统媒体与新兴媒体是不是真正的融合,不是看你投入了多少资金,组织了多大的研发团队,采用了多少新技术,而是看有没有
What are the new views in January from February 2015 onwards, the WeChat public number will be on the first week of each month on Friday, to give you the latest academic and industry views, so stay tuned. The Key to the Success of New Media Products Wei Yushan (Dean of China Press and Publication Research Institute): Media products are the fruits of integration and development and an important symbol of the success or failure of integration. Integration is not an end but a means. Is not traditional fusion of traditional media and emerging media a reality, not on how much money you’ve invested, how big your research and development team has been, how much new technology has been adopted,