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“国窖1573”引领新一轮增长公司在2001年7月份推出“国窖1573”系列,四年间“国窖1573”迅速成为国内超高档白酒市场的领先者。2004年,“国窖1573”系列的销售量达到477吨,实行销售收入2.99亿元,同比增长91%,成为公司收入增长最主要的来源。而老窖系列收入平稳,虽然公司通过提
“National cellar 1573” to lead a new round of growth In July 2001 the company launched the “National Cellar 1573” series, four years, “National Cellar 1573” quickly became the leader in the domestic ultra-high-end liquor market. In 2004, the sales volume of “National Cellar 1573” series reached 477 tons with sales revenue of 299 million yuan, an increase of 91% over the same period of last year, becoming the most important source of revenue growth of the Company. The cellar series income steady, although the company passed