随着经济体制改革的深入,对企业提出了洞察市场、科学决策、有效组织和指挥营销活动的要求。企业实行“一长三总师”制,不仅是企业转轨变型的需要,也是领导体制改革的新尝试。本文论对这一模式作一粗浅探索。 With the deepening of the reform of the economic system, the company has made demands for insight into the market, scientific decision-making, and effective organization and command of marketing activities. The implementation of the “One Chief, Three Chief Teachers” system is not only a requirement for the transformation of enterprises, but also a new attempt to reform the leadership system. This article makes a rough exploration of this model.