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时尚意味着品味和时髦,成为人们乐于讨论的话题。在这个读图时代里,时尚借着影像的洪流传播到了世界各地。在平面广告中出现的时尚影像,以它自身鲜明的特色给广大广告受众留下了深刻的印象。本文针对平面广告中时尚影像的风格特点展开分析,讨论了时尚影像对其受众的影响。
Fashion means taste and fashion, as people are happy to discuss the topic. In this age of reading, fashion spread to all parts of the world by the torrent of images. Fashion images appearing in print ads have impressed the advertising audience with its distinctive features. This article analyzes the style characteristics of fashion images in print ads and discusses the influence of fashion images on their audiences.