日益激烈的市场竞争对邮政营销工作提出了更高的要求。如何提升营销能力,如何将付出转化为成果,相信是每个邮政营销人员都在思索的问题。本栏目将分两期节选刊登一位邮政员工的工作日志,希望借助他从事多年市场开发和营销管理工作的感悟,给广大营销和管理人员以新的启示。 The increasingly fierce market competition poses higher requirements for postal marketing. How to improve marketing capabilities, how to translate into results, I believe every postal marketing staff are thinking about the issue. This column will be published in two phases of post a postal employee job log, hoping to take advantage of his many years of market development and marketing management insights, to the general marketing and management to a new inspiration.