专卖店的管理出效益,才能体现整体的管理水平,如何提高专卖店的单店销售?这需要从店长抓起。店长是一个专卖店的灵魂,是领头羊,店长的工作能力及领导能力,直接影响整个专卖店的业绩。有许多店长对自己的角色是这样认识的:一个店就像是一个家,店长就是这个家的家长。家长要操心这个家的所有问题,人员、货品、卫生、陈列……方方面面都要照顾到,任何一个小的细节考虑不到,就有可能给工作带来不良影响。更多的企业则希望店长是一名优秀的导演。店面是一个表演的舞台,店堂内的硬件设施就是布景和道具,而公司一年四季不断变化的货品构成了故事的素材。店长要把这些素材组织成吸引人的故 Store management benefit, in order to reflect the overall management level, how to improve single store sales? This need to start from the manager. The manager is the soul of a store, is the leader, the manager’s ability to work and leadership, a direct impact on the performance of the entire store. There are many managers on their role is so recognized: a shop is like a home, the manager is the parents of this home. Parents should pay attention to all the problems of this family. People, goods, health, exhibitions, etc. must be taken care of in all aspects. Any small detail can not bring about any adverse impact on the work. More companies hope that the manager is an excellent director. The storefront is a stage for performance, the hardware facilities in the store are set and props, and the constantly changing items throughout the year make up the story. The manager should make these materials attractive