一、激励的理念 何谓激励?就是激发人的动机,促使其产生行为并达到目标。马斯洛“需要层次说”认为,人有多层次需要,由低到高依次为:生理需要、安全需要、社会需要、自尊需要、自我实现需要。人在满足较低层次的需要后,会产生较高层次的需要。心理学认为,人因需要而产生动机,因动机而导致行为,因行为而达到目的,目的达到后又产生新的需要。图示为: First, the concept of motivation What is motivation? Is to stimulate people’s motivation, prompting it to produce behavior and achieve the goal. Maslow’s “hierarchy of needs” that people have multiple needs, from low to high as follows: physical needs, security needs, social needs, self-esteem needs, self-actualization needs. When people meet the needs of lower levels, they will have a higher level of need. Psychology that people generate motivation because of their needs, due to motivation lead to behavior, to achieve the purpose of the purpose, to achieve the purpose of generating new needs. Pictured: