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编者按关于传统媒体和新兴媒体的话题,行业已经讨论了很久。有的说传统媒体终将灭亡;有的人说,未来是移动媒体为王的时代。2016年1月-8月,电视媒体广告刊例价收入下降3.8%,但是九合组织初创成员逆势上扬,上涨3.2%,在严寒的冬天绽放出靓丽的花朵。今天各种新形势的传播方式,PAPI酱、网红直播,自媒体等铺天盖地,整个业界面对着复杂的传播格局,眼花缭乱。面对艰难的局面,九合人有坚持,不忘初心。
The editors Press the topic about traditional media and emerging media for a long time and the industry has been discussed for a long time. Some say that the traditional media will eventually perish; others say the future is the era when mobile media is king. In January-August 2016, the TV media reported a 3.8% drop in advertising revenue. However, the number of founding members of the Commemoration Group jumped 3.2% in contrarian terms, sparkling beautiful flowers in the cold winter. Today, various modes of communication of new situations, such as PAPI sauce, online news broadcasts and self-media, are overwhelming. The entire industry is confronted with complicated communication patterns and dazzling. Faced with the difficult situation, Jiuhe people have insisted, did not forget the beginning of heart.